10 Essentials for a Successful, Well Represented Nonprofit LinkedIn Site By Thomas R. Reich 1) Always upload a professional looking picture. LinkedIn represents an organization’s founder or director, not the organization itself, so a logo or picture of volunteers or victims is not acceptable. Not having a picture if the LinkedIn site owner
CharityNet USA Announces Capacity Building Program for Struggling Nonprofits CharityNet USA has created a new program, capacity building, to help nonprofit organizations effectively contact more potential donors and grow volunteer rosters despite the hardships created by today’s economy. The struggle for recognition and new revenue for nonprofits is becoming harder and harder. The economy has
Top 7 Pinterest Tips and Tricks: Improve Backlinks, SEO and Keyword Results! By Thomas R. Reich PhD Pinterest has become one of the most important parts of social media. However, it has become one of the most misunderstood social media sites at the same time. Today let’s look at how your organization can
Donors are earned: 9 Secrets of Donor Lead Generation By: Thomas R. Reich PhD 1) Have a Clear Campaign Objectives - As with any marketing activities, nonprofit organizations should first develop a clear objective for their donor lead generation campaign. This gives the campaign direction, against which you will be able to gauge progress throughout its duration.
9 Hidden Secrets of Lead Generation: Using Your Social Media Network as a Lead Generating Machine By: Thomas R. Reich PhD 1) Have a clear CAMPAIGN OBJECTIVE – As with any marketing activities, companies should first develop a clear objective for their lead generation campaign. This gives the campaign direction, against which you will
11 Easy Nonprofit Fundraisers, New Ideas for Great Results! by Thomas R. Reich PhD 1) Super Healthy Smoothie Event – Get a table or stand at the local fair, farmers market, church bazaar or flea market and sell fresh in-season fruit smoothies. Have the fruit and other ingredients donated and have all your members and
21 Super Nonprofit Marketing Tips: Things Every Nonprofit Organization Needs and the Donor Want! By Thomas R. Reich PhD Let’s start with an old adage: the most important donation you ever get from a donor is the second donation. Do not forget to market to your base as well as new prospects. With Internet marketing, spend
How to Find and Apply for a Nonprofit Grant Successfully You and your board know that the two new programs that you want to provide require more money in the budget than can be produced from donors. You have heard about Nonprofit Grants, but your nonprofit organization has never gone after grant money before. It’s
15 Best Low Cost Marketing Ideas for nonprofits 2013 By Thomas R. Reich PhD Nonprofit Organizations can benefit greatly in 2013 from improved marketing plans. Many charity directors don’t see the need for a cohesive marketing plan, they think marketing is expensive and for larger nonprofits. Let’s look at low cost marketing ideas that
Pinterest Traffic Generating Tips to Pep Up Your Website Presented by Thomas R. Reich PhD I don’t know if you’ve heard, but Pinterest has been driving more traffic to blogs than its wealthier, larger companions Google+ and Twitter. Pinterest traffic generating tips will help you grow and thrive in 2013 and its changing social media landscape. The phenomenon